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Media Release: Ford Flexes its Muscle in the Performance Zone

By Enterprise Canada on February 8, 2016

Ford is packing a lot of horsepower into a small space

FordPerformanceZoneTORONTO, ONT. (Feb. 8, 2016) — Driving innovation through performance, Ford is flexing its muscles at the 2016 Canadian International AutoShow.

With a plan to bring 12 new performance vehicles to the global market by 2020, Ford is bringing a unique collection of six of its performance vehicles to the Metro Toronto Convention Centre that is sure to get the blood flowing of any car enthusiast.

“This is a supercharged exhibit that is packing plenty of horsepower into a small space,” says Jim Hartford, Vice President of Marketing for Ford of Canada. “The Ford Performance Zone is a must-see at this year’s AutoShow.”

The highlights of the Ford Performance Zone are most certainly the cars:

  • The ALL NEW 2017 Ford GT (which had its Canadian reveal at the 2015 AutoShow)
  • 2017 F150 Raptor
  • 2016 Shelby GT350R
  • Focus RS
  • Focus ST
  • Fiesta ST

Complementing this incredible roster of vehicles is four Forza racing simulators, the Ford Raptors photobomb activation, two basketball nets over the AutoShow Opening/NBA All-Star Weekend and a customer lounge including charging stations for your devices.

Toronto Raptors coach Dwane Casey will also be hand to help Ford open the 2016 AutoShow on February 12.

The Ford Performance Zone can be found on the 800 level in the South Building of the Metro Toronto Convention Centre.

Please be sure to visit autoshow.ca for more information. Follow us on Instagram @cdnintlautoshow, Like us on Facebook and join the conversation on Twitter @autoshowcanada with the hashtags #YourMove and #CIAS2016.

The Canadian International AutoShow will be held at the Metro Toronto Convention Centre between February 12th and 21st.

About the Canadian International AutoShow

With more than 650,000 square feet of exhibits, displays and attractions at the Metro Toronto Convention Centre, the Canadian International AutoShow is not only the largest automotive expo in Canada, it is also the country’s largest consumer show. Boasting more than 1,000 cars, trucks, SUVs, concept cars, exotics, classics, motorcycles and alternative energy vehicles, the AutoShow is a leader in lifestyle, technology and all things automotive. For more information or to buy tickets, please visit www.autoshow.ca.

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Please see the Backgrounder below for more on the vehicles in the Ford Performance Zone.

For hi-res images of the vehicles in the Ford Performance Zone at the 2016 Canadian International AutoShow, please click here. Password: autoshowmedia.

For more information, please contact:

Kalvin Reid
Media Relations Consultant
Canadian International AutoShow
Email: kreid@enterprisecanada.com
Mobile: 289.241.7936
Office: 905.346.1233

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