For the first time in Canada, auto show attendees can participate in the interactive Camp Jeep experience, a Trail Rated, man-made, off-road course where professional 4×4 drivers allow riders to experience the legendary capabilities of Jeep vehicles.

The 1,858 square-metre (20,000 square-foot) exhibit will include five obstacles to provide a first-hand look at the unparalleled capability of Jeep vehicles for ground clearance, traction, stability, articulation, breakover, off-camber and suspension travel:

  • A four-metre high, 35-degree Jeep mountain
  • A 1.5-metre high ground-clearance stair climb
  • An extreme breakover obstacle
  • An off-camber stability side slope
  • A 30-degree banked articulation wedge

Camp Jeep will include a variety of Jeep brand vehicles, highlighted by the plug-in hybrid Jeep Grand Cherokee 4xe and Jeep Wrangler 4xe – the latter of which was Canada’s best-selling PHEV in 2022.

Since 2004, more than three million guests have experienced Camp Jeep activations on five continents, in 15 countries and 28 U.S. states.

Over 10 tractor trailers hauling a total of 72,570 kilograms (160,000 lbs.) are used to create the Camp Jeep Track along with 100 yards of mulch, 10-tons of boulders and trees up to five-metres (16-feet) tall. Over 400-man-hours will go into constructing and dismantling Camp Jeep.

Camp Jeep will be open during all press, preview and public hours of the CIAS beginning February 16, 2023. All eligible participants can sign-up for the experience right on-site and are then also registered for the “2023 WIN YOUR WHEELS Contest,” for a chance to win a voucher worth up to $80,000 CAD towards the purchase or lease of a new Stellantis vehicle.