Media Advisory: Rock the Road Raffle Being Drawn on Friday

By Enterprise Canada on February 18, 2016


Custom Audi S5 up for grabs in annual draw

TORONTO, Ont. (February 18, 2016) — Prostate Cancer Canada, in partnership with the Trillium Automobile Dealers Association, will be giving away a customized 2016 Audi S5 in its third annual Rock the Road Raffle at the 2016 Canadian International AutoShow.

Rock the Road Raffle sold out all 20,000 ballots in the draw. The media is invited to attend the drawing of the contest winners, which will also include two trips to Germany.PCC-Audi_0017_HI

·      What: Prostate Cancer Canada Rock the Road Raffle
·      When: Friday, February 19, 2016
·      Time: Ballots entered into the drum between 11 and 11:30; opening remarks at noon, followed by the draw for three prizes
·      Where: Metro Toronto Convention Centre, North Building, 300 Level (Booth F300-10 Near the Subaru and Honda displays)

Teaming up with Prostate Cancer Canada (PCC), the leading national prostate cancer foundation, TADA generously donated the sleek, one-of-a-kind 2016 Audi S5 valued at more than $119,000 to be raffled off to one lucky participant of this year’s Rock the Road Raffle.

This year, sponsors itravel2000 and Air Canada have expanded the raffle’s prizing to include two exciting chances to win an adventure to Germany. The first, donated by itravel2000, includes an 11-day tour across Deutschland with first class accommodations and round trip airfare valued at $8,500. The second, donated by Air Canada, is two round trip tickets from Toronto to Munich valued at $5,396.

One hundred per cent of the proceeds from the raffle will be directed towards prostate cancer research.

Please be sure to visit for more information. Follow us on Instagram @cdnintlautoshow, Like us on Facebook and join the conversation on Twitter @autoshowcanada with the hashtags #YourMove and #CIAS2016.

The Canadian International AutoShow will be held at the Metro Toronto Convention Centre between February 12th and 21st.

About Prostate Cancer Canada

Prostate Cancer Canada is the leading national foundation dedicated to the elimination of the most common cancer in men through research, advocacy, education, support and awareness. As one of the largest investors in prostate cancer research in Canada, Prostate Cancer Canada is committed to continuous discovery in the areas of prevention, diagnosis, treatment and support. For more information please visit or follow us on Twitter @ProstateCancerC or Facebook at Prostate Cancer Canada.

About the Canadian International AutoShow

With more than 650,000 square feet of exhibits, displays and attractions at the Metro Toronto Convention Centre, the Canadian International AutoShow is not only the largest automotive expo in Canada, it is also the country’s largest consumer show. Boasting more than 1,000 cars, trucks, SUVs, concept cars, exotics, classics, motorcycles and alternative energy vehicles, the AutoShow is a leader in lifestyle, technology and all things automotive. For more information or to buy tickets, please visit

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For more information, please contact

Kalvin Reid
Media Relations Consultant
Canadian International AutoShow
Mobile: 289.241.7936
Office: 905.346.1233